10 Ways To Make Your LinkedIn Profile More Compelling

Standing out is critical in a job search.  Showing recruiters and hiring managers what makes you different, why they should hire you is key. While your resume is a great way to market yourself, LinkedIn offers additional ways to catch a recruiter’s attention.

Yes, a compelling summary and achievement-focused job descriptions are vital. If you’re serious about your job search you should carefully craft your LinkedIn profile or hire a pro to do it for you.

Unfortunately, even the most diligent job seekers often forget to add documents, photos, and media.

There are many things you can add to your LinkedIn profile. Save recruiters and employers time by uploading your resume in Word or PDF format. Got a certification? There’s probably a JPEG for that.

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3 LinkedIn Strategies You’re Probably Not Using

24039012_lWhile I occasionally meet someone actively looking for work who doesn’t have a LinkedIn profile, most job seekers are smarter than that. They’ve heard having a LinkedIn profile is important so they spend a few hours putting one together.

Some job seekers make an effort to complete their profile. Most put up a “skeleton” profile that doesn’t include much more than their name, title, employers, and job titles. That’s just not enough.

Putting up a LinkedIn profile with just the basics will not help your job search. Here are 3 LinkedIn strategies that will make your profile more engaging.

Strong Summary

While your resume needs to showcase your qualifications, your LinkedIn profile needs to do double duty. It needs to convey your value and give readers an idea of who you are as a person.

Your Summary is an opportunity to tell your career story in a more personal way. Perhaps, you will want to share the impetus behind what you do or your management philosophy.

Unlike your resume, your LinkedIn profile should be written in the first person. Some resume writers make an effort to infuse your LinkedIn profile with your own words to provide authenticity.  This can be particularly effective in your Summary. (Here are some tips for your Headline)

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