A tight job market means tougher competition. People who hadn’t considered moving a couple of years ago are passively looking. Those casually looking have transitioned from passive to active job seekers.
Today, standing out from your competition is essential.
If you’re a senior executive or pursing those roles, one of the best strategies is to have others see you as an authority in your industry, a thought leader.
One way to be recognized as a thought leader is to share knowledge with your community.
I meet people who are looking for a job all the time. When I ask if they are on Twitter most of them say, “No, Twitter is not for me.” Why not?
If you’re looking for a job you should be using Twitter. It’s a great way to learn about the job-search process (think Twitter chats) and connect with new people. You may even find a job. And, at least for right now, it’s free.
So where should you start? It’s easy. Just go to Twitter and create your profile. Be sure to think carefully about the handle you choose – that’s how people will know you in the Twitter universe. As with your email address, it’s a good idea to avoid names like @luckylady or @tigerguy.
When you visit Twitter.com you’ll see there is a search feature at the top of the main page to help you find people to follow. You can look for people you know and search by your interests. If you’re looking for a job you should search for recruiters. There are hundreds, if not thousands, of them on Twitter.