The Reason Your Resume Isn’t Generating (The Right) Calls

9553433_s (1)One of the biggest differences between a resume or LinkedIn profile written by a professional and one that you write for yourself is that professional writers begin by developing a strategy. This strategy helps them decide what information will be included in your resume and how it will be presented.

Perhaps the best way to illustrate what I mean by strategy is to provide an example that demonstrates a lack of strategy. Otherwise known as how most people create their career documents.

Continue Reading →

2 Phrases That Will Sabotage Your Resume

34427005_sGenerally, there are two things that mark a not so great resume. Poor content and lack of style. While an eye-catching resume can help you stand out from the crowd, without compelling content it’s unlikely that anyone will be inspired to contact you.

The hallmark of most poorly written resumes are the phrases “responsible for” and “duties included.”

People mistakenly believe that saying that they are responsible for managing a team or running a department or overseeing a large sales territory will impress the reader.

Not so.

Being responsible for something doesn’t show impact.

For example, if you’re a VP of Sales you may be responsible for opening new markets. But, what does that actually mean?

Continue Reading →

How To Give Your Boring Executive Resume Some Style

34014067_sThe first rule of resumes is that Content is KING! No matter how snazzy your resume looks, if your content doesn’t convey value it’s unlikely to generate job interviews.

That said, having a well formatted resume infused with some style can help set you apart from your competition.

When it comes to formatting, the biggest problem with DIY resumes is sloppiness.

This is often seen in inconsistent bullets, employment dates that have migrated across the page, and teeny, tiny or weird fonts that no one can read.

Continue Reading →

How To Write A Resume That Generates Calls

phone_interviewThere are a several elements that make one resume more effective than another. First, a resume needs to grab the reader’s attention. It needs to present what the candidate has to offer right up front. It also needs to sell the candidate to the recruiter and hiring manager.

A 2012 study done by TheLadders found that you need to get a recruiters attention fast. The results of their eye-scanning study showed that recruiters made a yes or no decision in less than 6 seconds.

Continue Reading →

Does Your Executive Resume Generate Calls?

Early in your career a resume that proves you have experience may be enough to get you the job. Once you’ve reached the executive level, it’s not.

Once you’re at the executive level, or are targeting those roles, you need to demonstrate value.

The value you bring to a potential employer.

At this level, recruiters and employers won’t be impressed that you managed a team, even a large team. That’s expected.

Recruiters and hiring managers want to see the positive impact you’ve had on your current and previous employers. The impact you’ve had on your team, on your department, or across the company.

Continue Reading →

Think A Little White Lie Won’t Matter? Don’t.

Many people embellish the truth a little on their resume. Most common is when candidates “clump” all of the jobs at a single company under their current and, probably, highest position.

A reputable resume writer will warn his or her clients not to do this. However, it happens all the time.

If you’re considering exaggerating on your resume. Don’t.

Getting caught in a little white lie will likely put you out of the running.

The majority of employers said that discovering a lie on a candidate’s resume might derail his or her chances of being hired according to survey conducted by CareerBuilder.

Continue Reading →

Top 10 Resume Don’ts

Crafting a resume is just one component of a multi-step, job search process. A successful job search also includes networking, developing a list of target employers, creating a robust LinkedIn profile, salary negotiation, and more.

Still, in many cases, your resume is the catalyst that gets the ball rolling. Without a compelling, results driven resume you may never get invited to a job interview.

There are many articles on how to write a resume that generates calls, I’ve written several myself. What’s not as often addressed is what “not” to do.

So to change things up a bit, here is a list of things to avoid.

Top 10 Resume Don’ts

  1. Don’t lie. While a resume should be a marketing document, being dishonest is never OK. Even the smallest lies, things that you might consider an exaggeration, can come back to haunt you. For example, stating you have an MBA when you have a MA make take you out of the running. Saying you have a degree when you don’t will almost definitely get you cut.

Continue Reading →

20 Steps To Better Business Writing

Strong marketing documents can help you get in the door. But, as you know, they are not that easy to write. So, before you spend an hour composing a cover letter, spend ten minutes reading the following proofreading and style tips.

While these guidelines will help with your resume, cover letter, and LinkedIn profile, following them will improve all your written communication.  Always represent yourself in the best possible light.

Here are 20 steps to the write stuff.

Continue Reading →